Our Warwickshire based client are a fast growing software business with an enviable client portfolio and an extensive global customer network. Our client can offer a flexible and exciting work environment, and plenty of opportunities for you to grow as a professional and as an individual. Due to further business growth and expansion we seek a Marketing Manager to join the team. Role Profile:
Reporting directly to the Managing Director, the Marketing Manager will be a sales driven, experienced marketing communications expert ideally from an IT/software background. Your responsibilities will add significant impact to the growth, development and success of a fast moving UK company.
Key Responsibilities:
Work closely with 3 main stakeholders – VP/MD, Alliances Director and Sales Director to develop lead generation program
Manage both internal and external telemarketing operations for direct sales and alliances team
Produce and implement communications plan reseller/OEM Partners across UK/Ireland.
Develop and execute lead generation programs across all vertical sectors aligning all activity with the alliances teams and Partner base
Execute global marketing programs locally
Co-ordinate press activities with PR agency
Manage local Marketing Budget
Provide complete ROI on all marketing expenditure using CRM system
Qualifications and Requirements:
B2B Marketing Manager
Proven Telemarketing skills
Marketing operations expertise using CRM and Microsoft Office applications
Demonstrable management experience of a small telemarketing team / Marketing team
Knowledge of co-marketing initiatives with Partner channels
In depth knowledge of marketing communications to develop lead generation
Creative design and writing communications essential
Personal Attributes:
Enjoys working in a fast moving and challenging environment
Team driven and hungry for success
Ability to work and communicate at all levels
Outgoing, highly self motivated and strong character
Well organised and very hands on approach with an ability to prioritise based on business goals
